Middle East

A huge majority of automotive dealers in the Middle East are now focusing on adapting data and digitisation to reinforce operational, sales and service offering efficiencies and to stay ahead of an increasingly...

CloudSEK has revealed a targeted malware campaign exploiting Ramadan-themed promotions to attack shoppers in the Middle East. The operation uses deceptive lures and stealthy execution to deploy a Remote Access Trojan...

Snap’s AR Ramadan Mall is back bigger and better than ever, building on its journey as a recurring seasonal experience on the platform. First introduced as an AR-led experiment in digital discovery, the AR Ramadan M...

e& UAE, flagship telecom arm of e&, has announced a strategic partnership with Aster Pharmacy, one of the region’s most respected pharmacy chains. This collaboration will see the rollout of the innovative ‘Pharmacy in ...

Sarah Maina, Regional Manager, Middle East and France at AppsFlyer, explains why Ramadan 2026’s early arrival and compressed timelines are reshaping e-commerce performance across the Gulf and why brands that invest in p...

The strategic collaboration brings K-pop IP ZO&FRIENDS to the region for the first time. IPX, a leading force in digital IP entertainment business, has announced its first-ever Middle East partnership with...