Europe

New Look embraces cloud transformation with SAP and Accenture to capitalise ...

SAP SE has announced that New Look, one of the UK’s leading womenswear brands in the 18–44 sector, has successfully completed its migration to SAP Commerce Cloud, marking a major milestone in the brand’s ongoing Digit...

Revenue and Conversions rise as non-organic installs surge

AppsFlyer released its Black Friday 2025 results for the United Kingdom, revealing a strong year for conversions and spending despite mixed install performance. Total Shopping installs increased by 7% year over year,...

Two-thirds of retailers confess to failing on personalisation, as UK...

UK consumers are missing out on personalised shopping experiences as retailers admit they’re stuck doing the basics, new findings warn. According to Valtech’s report based on a survey of 700 senior executives at the wor...

Why 24/7 customer support is now retail’s real competitive edge

Hodny Benazzi, General Manager UK at CM.com, examines why always-on availability has become the truest test of customer centricity in modern retail and how AI, automation and unified service models are reshaping...

How AI-driven retail is transforming the in-store experience through ESLs

With more than 13,500 UK retail stores shutting their doors in 2024, traditional retail is at a turning point. Mark Duckworth, Country Manager UK and Ireland at SOLUM, argues that survival depends on integrating...

IAB Europe report shows retail media growth led by digital screens and...

IAB Europe’s 2025 Attitudes to Retail Media Report highlights the rise of digital screens in-store, growing investment in first-party data and omnichannel integration, and the urgent need for industry-wide standards.  Re...

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